Swaidan Trading, the leading provider of commercial bus fleets in the UAE, delivered more than 700 new school buses to UAE schools in the past two weeks to mark the start of the new academic year.


The buses are a welcomed addition to the fleets operated by Emirates Transport Corporation, School Transport Services and various other private schools in the country.

The new buses to hit the roads include Ashok Leyland Falcon School buses compliant with RTA & DOT regulations and SUNWIN school buses. These school bus specifications meet and exceed safety features required by authorities and provide a comfortable travelling environment for the students.

A Euro-3 turbocharged engine with auto fire suppression system, speed governor, auto door sensor, ABS brakes, super cooled air conditioning systems, high back seats with auto retracting three point height adjustable safety belts, anti-slip floor, stop arm, and electronic destination board are some of the key features equipped in these buses. These buses offer a flexible seating capacity of 35, 55 or 66 seats according to customer choice.

Swaidan Trading has a strong history of providing high quality bus fleets that feature state-of-the-art safety, comfort and infotainment features tailored to UAE conditions.

Commenting on the deal Ajit Kumar, CEO – Swaidan Trading said: “When it comes to school buses, we go to great lengths to customise the fleet to meet the highest safety and operational standards. We like to innovate and we were the first bus fleet provider to introduce height adjustable seatbelts to our fleets. Our ability to tailor solutions and offer local servicing and maintenance has made us a trusted provider of choice for schools and school fleet operators in the UAE.”

The addition of the 700 school buses for this academic year continues the strong growth seen in sales during 2016. Kumar said the forecast for the remainder of 2016 is for continued strong sales prior to the introduction of new GCC bus design regulations in 2017 that will increase manufacturing costs per unit.

Over the past 30 years, Swaidan Trading has led the way in providing safe transport for UAE students. In 2015, Swaidan Trading was the first bus fleet provider to introduce height adjustable seatbelts to its fleets, greatly enhancing safety for children of all sizes travelling on its buses.

Swaidan Trading was also responsible for spurring innovation within the local bus sector across customer comfort and entertainment options. Other safety features which are now commonplace across Swaidan Trading fleets include Wi-Fi enabled security cameras with recording storage capabilities, state-of-the-art air conditioning tailor-made for UAE conditions, RFID passenger monitoring, and full local maintenance facilities and fleet support servicing.


About Al Naboodah Group Enterprises:

Founded in 1958 by two brothers, the Saeed & Mohammed Al Naboodah Group is among the most well-respected family company names in the UAE. The management of the Group’s operating divisions is undertaken by Al Naboodah Group Enterprises (ANGE). Employing over 15,000 people and over 40 nationalities, the ANGE core business focus covers two divisions: the Al Naboodah Construction Group and the Al Naboodah Commercial Group. The construction group covers three main disciplines – civil engineering, building and MEP. The commercial group represents a diverse portfolio of global brands in the transportation, travel, electrical and furniture arenas. Sustainability and quality customer service run through the veins of everything we do supporting our vision to be an employer and business partner of choice, both in the UAE and further afield.


Source: Hill+Knowlton Strategies