social media

  • LinkedIn Launches Second Wave of In It Together Campaign, Survey Highlights Social Media Habits of UAE Residents

    The majority of Generation C (the connected consumer who integrates technology into their daily routine)  respondents in the UAE believe that an outstanding resume, having a connection in the industry or company through family, friends or networking is advantageous when applying for a new job, revealed a new LinkedIn survey. This comes as part of the second wave of the In It Together campaign which celebrates LinkedIn members across the world, their motivations, ambitions and drive.

  • HID Global Adds Trust to Online Transactions and Digital Access with HID Approve Mobile App

    HID Global®, a worldwide leader in trusted identity solutions, today announced a new app, HID Approve, which turns a mobile device into a handheld validation device or “authenticator” that verifies online access and transaction requests, such as digital banking transactions or corporate VPN access. HID Approve adds a new level of trust for consumers and employees to transact securely. 

  • Instagram launches Live and Direct update

    Instagram have just launched two new ways to share in the moment on Instagram -- live video in Instagram Stories, and ephemeral photos and videos for group and 1:1 conversations in Direct. Both of these features share a similar goal: to give people the flexibility to capture and share all their moments in a fun, low-pressure way.

  • Instagram Stories new exciting launches!

    Today we're making the biggest update to Instagram Stories since launch.

  • Twitter and Sela Sport Partner to Live Stream 2017 Arab Championship Matches

    Twitter and Sela Sport today announced they will partner to live stream matches during the 2017 Arab Championship, the Arab world's inter-club football tournament, to a global audience. This marks the first live streaming deal for football on Twitter with a partner in the Middle East and North Africa (MENA) region.

  • #Sharjah_Asks: IGCF 2019 Launches Media Campaign to Engage Public on Questions of Participatory Governance

    The International Government Communication Forum (IGCF 2019) has launched a social media campaign under the hashtag #Sharjah_Asks, to highlight the objectives and agenda of its upcoming edition, which will be held under the banner, ‘Behavioural Change towards Human Development’, on March 20–21, at Expo Centre Sharjah.

  • Al Masah Capital leverages power of social selling with LinkedIn

    Al Masah Capital Limited, an alternative asset management firm based in Dubai, has signed a new partnership with LinkedIn, the world's largest professional network, to bring the art and science of social selling to its operations across the region. Leveraging the power of a 433 million member professional network, Al Masah Capital will implement LinkedIn’s latest generation of Sales Solutions to quickly find, qualify, and create new leads, while allowing sales management to accelerate the social-selling capabilities within the organization.

  • An Emirati Social Media App Born from the Heart of Dubai Is About to Take the World by Storm

    In the age of social media and interconnectivity what  continues to be lacking is authentic and unfiltered conversations between people. 1TAM - One Thing About Me - A UAE homegrown vlogging app aims to tackle this issue by offering a platform which encourages users to produce and share authentic content.

  • Apps and Social Try Building Intimate Bonds but No One’s Succeeding

    For the second year in a row, the Apps and Social Platforms industry struggled to create intimate bonds according to MBLM’s UAE Brand Intimacy 2018 Report, the largest study of brands based on emotions. Brand Intimacy is defined as a new paradigm in marketing, which leverages the emotional bonds between a person and a brand. The study reveals that top intimate brands deliver superior results related to revenue and profit growth by creating deeper relationships with their consumers.


    Bareburger, the better-for-you burger chain known for their commitment to serving food made with fresh, local ingredients, has taken a huge stride towards embracing 3D technology with the announcement of their future plans to introduce an Augmented Reality Menu. The first step towards this initiative, offers customers a ‘taste’ of the future technology plans, launching in the form of a new Augmented Reality Snapchat Filter, engaging audiences with a special celebration of the Holy Month.

  • Best Exchange House on Social Media, UAE 2018 is GCC Exchange

    GCC Exchange has put yet another feather in their cap by achieving one of the prestigious awards for the year 2018, GCC Exchange has bagged Best Exchange House on Social Media, UAE 2018. The award symbolizes how versatile GCC Exchange could be, being the foreign exchange & remittance brand and yet holding a strong hold on social media. Right from the regular posting to keep their viewers updated to the blog posts, they have made it a valid point every time. A brand that connects to numerous people on regular basis and has taken this task responsibly.

  • BPG Orange Survey Turns the Spotlight on Social Media Influencers

    Following two surveys by BPG Orange which analyzed brand’s and consumer’s perception of social media influencers, BPG Orange has turned the spotlight on influencers to understand what drives them to engage with brands in the UAE.

  • Centrify Poll finds Poor Management, Social Media, Overwork, Sources of Human Error

    Poor management, distraction, social media, and excessive workloads are the top four reasons for human error in the workplace, according to a snapshot poll* conducted by Centrify, the leader in securing hybrid enterprises through the power of identity services, at this year's recently concluded GITEX Technology Week 2017 in Dubai, UAE.

  • DHL Express reminds the world of the importance of human connectivity

    DHL Express, the world’s leading logistics company stunned the world with their new and creative thought provoking “The Human Network” campaign which launched last week. When African Footballer of the Year, Mo Salah disappeared from social media without a trace on Tuesday, 23rd January, nobody knew where, what or why, DHL Express revealed that it was all part of a larger initiative to remind the world about the importance of human connectivity.

  • Edgy, energetic Chinese millennial travelers are spending 80% more on travel and are majorly influenced by social media, research by™ reveals

    Recent research from™ has revealed that Chinese millennials born after 1990 are pushing the boundaries of international travel, increasing their travel expenditure in the past year by a staggering 80 per cent to fund social media-influenced trips full of edgy experiences, high tech accommodation and exotic delicacies.

  • Embrace #Ramadan with various Twitter-only activations

    Twitter’s public nature allows Muslims all over the world to access real-time information and connect with one another during #Ramadan. From faith and wellness to food and entertainment, live conversations unfold during the holy month keeping everyone informed about #WhatsHappening in the moment.

  • Empowering People to Help One Another Within Safety Check

    In times of crisis, connecting is more important than ever. Today we're announcing an update to Safety Check, called Community Help, that lets people ask for and offer help such as food, shelter and transportation after a crisis.

  • Facebook Challenges Developers In The Middle East And Africa To Create The Smartest Bots For Messenger

    Facebook is challenging developers across the Middle East and Africa to create innovative bots in the Bots for Messenger Developer Challenge.  This aligns with Facebook’s commitment to promote innovation in the Middle East and Africa by providing developers and start-ups with the tools they need to build, grow, monetize, and measure products and services.

  • Facebook Data Scandal Whistleblower Brittany Kaiser Makes First Radio Appearance on Pulse 95 Radio

    In a recent interview on Sharjah’s first English language radio channel, Pulse 95 Radio, Brittany Kaiser who worked as a former director at the London-based political analysis company, Cambridge Analytica, which is facing unprecedented backlash for being involved in two of the most controversial campaigns in history – Brexit and the 2016 US presidential campaign – has told listeners that most election laws have not developed as far as the technologies running them have.

  • Facebook for iPhone now available in Arabic

    Facebook has announced that Arabic is now available as a language on the latest version of the Facebook for iPhone. In addition to the existing availability of Arabic on desktop and Android, this move will help people across the region use Facebook in their native language. This is just another example of Facebook's commitment to the MENA region.