Al Masah Capital Limited, an alternative asset management firm based in Dubai, has signed a new partnership with LinkedIn, the world's largest professional network, to bring the art and science of social selling to its operations across the region. Leveraging the power of a 433 million member professional network, Al Masah Capital will implement LinkedIn’s latest generation of Sales Solutions to quickly find, qualify, and create new leads, while allowing sales management to accelerate the social-selling capabilities within the organization.