INTRO Week 4:

‘Tis the season to shop! In celebration of the latest edition of Dubai Shopping Festival, residents and visitors of the city can treat themselves to some amazing surprise retail deals to kickstart the new year.

Every single day until 27 January, a new deal will be unlocked at a new retail destination valid for only 24 hours or until stocks last. The deals will only be revealed the day before it goes live so shoppers must follow the @DSFSocial posts on the DSF website and social channels to be in the know and make the most out of the exclusive offers.

That’s not all, avid Snapchatters in the city will be able to experience a new, uniquely themed Snap Lens every week which will ensure their social content stays on point. To discover the Lens all they have to do is scan the Snapcode which will be displayed on all DSF shopping bags and get Snap-ing!


Sunday 17 January (deal under embargo for 10am on Saturday 16 January)

This one is for the stylish ladies in the city who are looking to up their winter shoe game on a budget. Call It Spring in City Centre Deira and BurJuman is pricing all their women’s footwear at just AED99. From chic boots to trendy sneakers, there’s something to suit every style.

Source: House of Comms

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