Rasasi Perfumes, one of the leading fragrance house in the Middle East, will be debuting a new retail concept at this edition of Kuwait Autumn Perfume Exhibition. New retail design resonates the fresh direction taken by the brand to offer an enhanced customer experience to its patrons.

The white and gold ambience reflects Rasasi’s 40 year old heritage in a modern progressive way and in tandem with sophisticated and evolving taste of its Khalleeji patrons.  

Additionally, Rasasi brings best-of-the year deals and super savers across their extensive selection of products, exclusively curated for the Kuwait Autumn Perfumes & Cosmetics Exhibition 2019, at Kuwait International Fair Grounds, Mishref.

Starting from 24th October until 6th November, Rasasi’s participation is marked by a strong focus on new launches across perfumes, concentrated oils, incenses and home fragrances. The brand will showcase its popular fragrances from across the portfolio as well as launch many new products including the very promising Nafaeis Al Shaghaf and Bukhoor Al Ajwad.

Nafaeis Al Shaghaf, is a powerful fragrance crafted for those who love to wear a unique signature scent. Available in both Pour Homme and Pour Femme, the lingering notes of this mesmerizing fragrance promise to give an irresistible energy and spirit to the wearer throughout the day.

Bukhoor Al Ajwad is a contemporary, reinterpretation of a very floriental fragrance. The opening zesty bergamot, with lusciously tarty spice inflected blueberry conjures happy memories. The scent of a thousand roses aloft sweetened wafting jasmine opens into a rich creamy, lingering oriental base of precious Oudh, cashmere, musk and sandalwood, lent a powerful ambery-leathery depth by labdanum. This bukhoor has been created keeping in mind the tastes of the young Khaleeji audience who think of their home as an extension of their personality.

In addition to this, the highlight of Rasasi’s participation will be a discerning showcase of agarwood and concentrated perfume oils, where visitors will be able to sample both under the special guidance of Rasasi’s in house fragrance experts.

Commenting on the participation, a spokesperson from Rasasi, said, “Once again, we are honoured to be a part of the Kuwait Autumn Perfumes & Cosmetics Exhibition 2019, a leading highlight on the Kuwait shopping calendar, providing a unique opportunity for the customers looking at buying the latest, most exciting perfumes in the market and take advantage of the great value offers. We are looking forward to showcasing our range of products as well as exclusive offerings, which we’re confident will delight our Kuwaiti clientele. “

The offers have been specially designed to drive maximum value for the customers so that they enjoy their shopping with Rasasi. ”

Rasasi will welcome shoppers in Hall 5 & 6 to discover for themselves the alluring new scents and exclusive offers across a wide range of product categories.

Source: TOH PR