Dubai Culture & Arts Authority (Dubai Culture), the Emirate’s dedicated entity for culture, arts and heritage, has hosted an educational workshop on implementing the Fourth Generation of the Government Excellence System (4GES). The workshop was organised by Dubai Culture’s Strategy and Corporate Performance Department, and welcomed employees from all of the Authority’s 15 departments.

The workshop educated employees about the categories and criteria required to implement the Dubai Government Excellence System, with a particular focus on Fourth Generation principles, and provided a full overview of the new updates that have been made to the scheme.

His Excellency Saeed Mohamed Al Nabouda, Acting Director General of Dubai Culture, commented: “At Dubai Culture, we are committed to following the directives of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, to achieve the highest level of excellence in Dubai government sector operations. To support this objective, our workshop discussed several pillars of the Fourth Generation system, which will enhance our working processes according to three main principals: achievement of the vision, innovation, and enablers to achieve the highest satisfaction rates.”

Al Nabouda added: “We appreciate the efforts made by our Strategy and Corporate Performance Department to host this event, which aimed to spread a culture of government excellence among our employees. The workshop was led by expert supervisors who also prepared our employees to participate in the Dubai Government Excellence Programme by sharing insights into all of the latest categories and awards criteria.”

Dubai Culture is eager to adopt the Fourth Generation of the Government Excellence System, as it will help the Authority to improve its performance and achieve the highest standards of quality and excellence. The implementation process is currently underway, with Dubai Culture already harnessing creativity and innovation in its day-to-day work to enhance its services.

Reflecting its commitment to excellence, Dubai Culture achieved second place in the ‘Best Improvement Category’ of the Dubai Government Excellence Programme Awards 2016 – a scheme which aims to transform the performance of government entities by evaluating and rewarding their progress based on demanding criteria. Dubai Culture was recognised for its dedication to ensuring that its target audience enjoys the highest levels of satisfaction, and to establishing Dubai as a world leader in customer services.

Dubai Culture aims to enhance Dubai’s cultural scene and draw attention to the Emirate’s rich heritage with a variety of initiatives that take place throughout the year. The Authority’s mandate is to build bridges of constructive dialogue between different civilisations and cultures through enriching initiatives that benefit the Emirate’s citizens, residents and visitors

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About Dubai Culture & Arts Authority:

 Dubai Culture & Arts Authority (Dubai Culture) was launched on 8th March 2008 by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, in order to drive the growth of the city’s artistic and cultural landscape. The Authority has grown to play a major role in the realisation of the Dubai Plan 2021, highlighting Dubai as a thriving capital for creative industries and further embedding the Emirate’s credentials as a city of happy, creative and empowered people.

As part of its mandate, Dubai Culture has several initiatives that are focused on strengthening both the historic and modern cultural fabric of Dubai, including Dubai Art Season, the city’s premier umbrella arts initiative which kicks off with Emirates Airline Festival of Literature and encompasses Art Week including Art Dubai, Design Days Dubai, and SIKKA Art Fair – an annual event aimed at promoting Emirati and local artists in the UAE and the wider GCC region. The Authority also manages the Dubai International Arabic Calligraphy Exhibition, which showcases an evocative blend of artworks to celebrate the myriad facets of Arabic calligraphy; Dubai Festival for Youth Theatre, an annual festival that fosters the art of theatre in the UAE; and Dubai Next, a dynamic platform that aims to showcase the Emirate’s cultural ethos and vibrant creative scene on the global stage.

The Authority’s other key initiatives include Creatopia (, which is the nation’s first government empowered virtual community for cultural and creative communities in Dubai, and was launched to encourage the exchange of ideas and the refinement of skills while ensuring ease of doing business within the creative industry.

Dubai Culture also plays a leading role in supporting the UAE National Strategy for Reading 2016-2026, in particular by undertaking a major refurbishment of all Dubai Public Library branches to transform them into state-of-art cultural and artistic hubs. Across all of its branches, Dubai Public Library provides children and young adults with a range of educational and entertaining activities that encourage the use of its facilities. The ‘Our Summer is Filled with Culture & Arts Programme’ is a Dubai Public Library initiative which complements the UAE National Reading Strategy with activities that are open to all age groups and revolve around four key themes: happiness, reading, family and the future.

In addition to its wide range of initiatives, the Authority manages over 17 heritage sites across the Emirate, and is a key government stakeholder in the development of the Dubai Historical District. As the custodian of Dubai’s museum sector, Dubai Culture officially launched Etihad Museum in December 2016. The museum serves as a platform that encourages cultural exchange and connects Emirati youth with their culture and history. As part of the Authority’s mandate to support Dubai’s vision of becoming the focal point for diverse cultural exchange, both regionally and globally, the museums play a vital role in preserving Emirati heritage.


Source: C&B PR