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Dubai Festival City Mall, in collaboration with popular music streaming platform Anghami, has announced the all-new IMAGINE show featuring the successful hit song ‘Salamat’ taken from the 10th album, Nancy 10, by the queen of Arab pop, Nancy Ajram.

On January 19th, the new IMAGINE show which is inspired by Nancy Ajram's hit song held its first performance, with plans to continue for the next six months. Recognised for its state-of-the-art technology and sensory experience, the IMAGINE team will present a show unlike any other with the production that takes inspiration from the original ‘Salamat’ music video with synchronised fountain choreography and spectacular laser, light and projection show.

Dubai Festival City Mall’s IMAGINE aims to curate one-of-a-kind performances featuring fresh, hit music from around the region, appreciating the Arab culture and entertainment. Guests can watch the ‘Salamat’ IMAGINE show every day at 8:30pm at Festival Bay.

Nancy Ajram is one of the most popular Arab celebrities and has participated in numerous philanthropy events as well as been a judge on Arab Idol and a coach on The Voice Kids Arabia. Launched in July 2021, Salamat has received over 13m views of the video on YouTube and been streamed 2.9m times on Anghami.

Source: IMPACT PORTER NOVELLI